Since joining Cronin and Company in 1994, Leslie has a proven track record of excellent client relationships, strategic development and department leadership. She’s been instrumental in inspiring results-driven work for many of the agency’s marquee clients.
Little Known Fact: Leslie spelunked in New Zealand in 2002.
Inspired more Dalis per minute than Dali painted in a lifetime.
Changed minds about where to get a superior cup of morning coffee.
Encouraged customers to “pass the word,” and tripled response.
Used search strategies to increase traffic web traffic 250%.
Helped triple the number of requested mammograms.
Created an online game that drove new product sales over the moon.
Designed a Holiday Catalog that delivered 5:1 ROI. Convinced half a million families lowfat milk can taste good.
Sent a DUI message that reached a quarter of a million people, in bars.
Created an inspiring movie trailer that moved people to give.
Made the entire state of Connecticut stop and think.
Kept the Greater Hartford Open on the PGA TOUR in 2003.
Used direct mail to increase web site hits 973%.
Created a local campaign that got national attention.
Saved hundreds of thousands of dollars with a single survey.
Doubled the size of a client's database with a single mailing.
Used publicity to increase share of cottage cheese market 33%.
Hosted an in-restaurant event that led to a 50% sales spike.
Put a friendly face on the Northeast's largest public utility.