The faces behind the ideas
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Jill was once a phone-a-friend on “Who Wants to Be a Millionaire?”
A children’s book author. A ballet dancer. A major college’s tenth-leading rebounder. What makes Cronin unique is not only the work we do, but the people who do the work. Curious, energetic people who take great pleasure in solving clients’ problems. People who take great pains to make sure the work is strategically sound and creatively loud.
Kept the Greater Hartford Open on the PGA TOUR in 2003.
Helped triple the number of requested mammograms.
Used direct mail to increase web site hits 973%.
Changed minds about where to get a superior cup of morning coffee.
Made the entire state of Connecticut stop and think.
Used search strategies to increase traffic web traffic 250%.
Used publicity to increase share of cottage cheese market 33%.
Created an online game that drove new product sales over the moon.
Doubled the size of a client's database with a single mailing.
Put a friendly face on the Northeast's largest public utility.
Hosted an in-restaurant event that led to a 50% sales spike.
Created an inspiring movie trailer that moved people to give.
Inspired more Dalis per minute than Dali painted in a lifetime.
Encouraged customers to “pass the word,” and tripled response.
Sent a DUI message that reached a quarter of a million people, in bars.
Designed a Holiday Catalog that delivered 5:1 ROI.
Saved hundreds of thousands of dollars with a single survey.
Created a local campaign that got national attention.