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Jun 12 '18

Best Practices of Storytelling Through Video and Imagery

Whether a personal project or client work, one thing I always ask myself is: What do we want the viewer to feel? I begin with base emotion: Happy, sad, ridiculous, safe, excited, scared, silly, impatient, mysterious, you get the picture (pun intended). Depending on how you want the viewer to feel, it can be one or a combination of feelings and moods. [...]
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