GLASTONBURY, CT /June 14, 2022 – Cronin, a leading full-service independent marketing agency, captured several honors at the 2022 NESHCo Lamplighter Awards. The agency secured three gold, one silver and one award of excellence for Dartmouth Health, New Hampshire’s only academic health system.
“The work that our health clients do every day in their communities is critically important which makes what we do that much more meaningful,” said Sean Folan, Senior Vice President, Cronin Health. “We’re honored to partner with Dartmouth Health to ensure key services and essential information is reaching their patients. We believe this is essential work and it’s an honor to be recognized by the New England Society of Health Communications.”
Cronin won three Gold Awards:
- Non-Service Line category for “Hope Inside,” a campaign created to educate and increase vaccinations among consumers in New Hampshire and Vermont weary of getting the COVID-19 vaccination. “Hope Inside” also won an Award of Excellence in the Print category.
- Print category for Dartmouth Health’s Breast Cancer Awareness campaign; and
- Provider/Employee Retention category for the Dartmouth Hitchcock Medical Center Service Level Recruitment plan.
A Silver Award was also received for a recruitment campaign for the Visiting Nurse and Hospice for Vermont and New Hampshire in the Microsite category. With staff shortages impacting the entire industry, this campaign was created to increase current employee engagement while driving application entries for new staff.
The NESHCo Lamplighter Awards recognize the outstanding achievements and campaigns produced in healthcare marketing and public relations. This year, 135 awards were presented across 40 major categories. Nearly 60 hospitals, healthcare facilities, and marketing/advertising agencies were highlighted for excellence in marketing, public relations, and communications.
Based in Glastonbury, Cronin is a full-service, fully independent marketing communications agency. The agency’s capabilities include: branding; consumer insights; omni-channel communications; media planning, buying & management; customer experience; consumer research; content strategy and creation; marketing analytics; creative concepting & design; digital & traditional advertising; digital experience & design; video, animation & photography; performance marketing; marketing automation & CRM; web & mobile development; SEO; public relations; and social media. Cronin is a member of the American Association of Advertising Agencies, Public Relations Society of America, and is a Premier Google Partner. Follow us on Facebook, Twitter, Instagram, and LinkedIn.