Careers

Experience Strategist

Reports to:  Director, Experience Strategy

The central core of this role is synthesis, in a very grounded and practical sense. Since we are an agency, working with clients on projects with specific timelines, our CX practitioners must come to the role with a broad toolset of methods, be able to meet a client challenge by helping to define the problem, perform qualitative and quantitative research, employ design methods to help develop a solution, and collaborate with the team members and the client stakeholders to design a solution. We operate as a collaborative team, so at no point is the above the sole responsibility of this candidate, but the Experience Strategist will be an important member of the team taking on these job components.

This part of Cronin’s practice has been growing, and as such we are seeking a candidate with experience working with an in-house team or with an agency to help to strategize, design, develop, and visualize CX artifacts and solutions, and who will be able to hit the ground running in some of the areas we describe here as well as to grow the role over time. Deep curiosity and desire to learn about our client business sectors and markets, about new methods, tactics, and techniques, and to develop operationalized CX processes are necessary in this role.

The Experience Strategist will be expected to work with and present to clients, to be collaborative and work closely with our Brand, Analytics, Technology, and Creative teams, to be empathetic to the needs of customers and users, and to have familiarity with core CX concepts and models. Visual, oral, and written communication skills are vital to this role.

•  Work with Director, Experience Strategy to create visual artifacts in service of some aspect of an experience (mapping – ecosystem, journey, touchpoint, experience, affinity, service blueprint; exploring customers – personas, scenarios, empathy maps, interview findings, ethnographic coding, mental models)
• Work with Director, Experience Strategy to develop interview guides, research protocols, and other planning documentation
• Collaborate closely with UX, Brand, Technology, Design, and Analytics to both gather inputs and develop outputs and artifacts
• Create and present recommendations based on the research and strategic work of the team
• Help define and operationalize CX templates, processes, inputs and outputs
• Conduct user/participant/customer interviews both one-on-one and in focus groups
• Assist with UX/CX audits and assessments
• Participate in / assist with new business pitches as needed
• Have experience with or be interested in learning to lead workshops, co-creation activities, brainstorms as needed

5+ years of relevant work experience (more is a plus) in customer experience work including the following:

• Demonstrated experience in working with clients, designers and developers to create, present and explain visual artifacts
• Understanding of how to translate client input, research, and other sources into a concrete deliverable and plan to move forward
• Strong visualization skills with the ability to clearly communicate, in writing and orally
• Aware of current trends and new methods in CX
• Preparing and conducting research
• Working in a highly collaborative environment including with design, development and analytics team members
• Preparing and presenting findings and recommendations in small and large group settings
• UX background/understanding a plus

• Emphatic and able to advocate for users/customers
• A deep thinking problem solver
• Efficient time manager and able to reprioritize as necessary
• Self-starter by nature; seeking challenges
• Clear and concise written and verbal communication
• Proven ability to meet deadlines
• Able to be flexible and tolerate ambiguity while still operating effectively
• Knowledge seeker

**This is an exempt position.

Freelance Art directors/designers – Off Leash Studios

Off Leash Studios is an agile team of directors, editors, producers, animators, photographers and artists who work with brands, production partners and agencies big and small to craft visual content that engages the audience, moves consumers, and demands action.

Using proven talent and consistent conceptual thinking, this art director/designer must communicate the client’s or product’s message in a uniquely fresh, memorable, and persuasive way. A versatile conceptual visual thinker who can create online video and broadcast content consistent with the agreed-upon strategy and tone. Able to create storyboards and present work both internally to team members and client facing. Plays well with others. Ability to work on-site and remotely.

BACKGROUND/SKILLS

• Strong online portfolio with video/broadcast samples required
• Bachelor’s degree preferred
• Minimum 7-10 years experience in an advertising or marketing agency or freelance
• Able to think in a variety of visual styles including live action, typographic and animation
• Possesses an inquisitive mind, asks relevant questions in the search for insights
• Demonstrates a strong work ethic and a can-do attitude
• Is detail oriented with a strong ability to research and problem solve
• Learns quickly and possesses a continuous learning mentality
• Displays strong interpersonal skills and a willingness to collaborate
• Proficient with the Adobe Creative Suite, other content creation platforms a plus

Freelance Copywriters – Off Leash Studios

Off Leash Studios is an agile team of directors, editors, producers, animators, photographers and artists who work with brands, production partners and agencies big and small to craft visual content that engages the audience, moves consumers, and demands action.

Must be able to create and collaborate to develop consumer campaign concepts for online video and broadcast TV that adhere to a specific strategy and tone. Write copy that’s emotional and inspires action in a concise, clear, creative way with an ability to think visually. A conceptual thinker that may be called upon to present the work both internally to team members and externally to clients. Able to work well with other members of the team including creative directors, art directors, producers, editors and project managers. Ability to work on-site and remotely.

BACKGROUND/SKILLS

• Strong online portfolio with video/broadcast samples required
• Bachelor’s degree preferred
• Minimum 7-10 years experience in an advertising, marketing agency or freelance
• Able to think in a variety of visual styles including live action, typographic and animation.
• Possesses an inquisitive mind, asks relevant questions in the search for insights
• Demonstrates a strong work ethic and a can-do attitude
• Is detail oriented with a strong ability to research and problem solve
• Learns quickly and possesses a continuous learning mentality
• Displays strong interpersonal skills and a willingness to collaborate
• Proficient with Word. Other content creation platforms a plus

Internship Opportunities

We offer internship opportunities in the following departments:

• Brand Management
• Business Development
• Creative
• Engagement and Influence
• Finance
• Integrated Operations
• Media and Analytics
• Technology and Innovation
• Web Development

Interning provides:

• Opportunity to work in a fast paced, fully integrated advertising agency
• Opportunity to develop personal portfolio including samples of work accomplished during internship
• Opportunity to meet with and learn about additional disciplines within agency
• Attendance at information sessions/webinars/meetings
• Agency team-building opportunities
• Knowledge in frequently used advertising resources/tools
• Formal evaluation on overall performance
• Fun and the experience of agency life

You must:

• Commit to two-three days per week (typically around five hours each day)
• Possess knowledge of Microsoft Word, Excel, PowerPoint and the Internet

This is an exempt position.  Apply below and be sure to let us know what department you are interested in.