Wheeler Clinic

"Unboxing"

Nearly 3 million high schoolers and middle schoolers vape. Someone should convince them to stop but, as we know, teens rarely listen to authority figures. So we decided to send a fake product to people who might actually influence them: influencers on social media. The “unboxing video” was humorous but ended with a dead serious message: Once you start vaping, it’s very hard to make it stop.

 

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