National Coast Guard Museum Association

For more than two decades, people have worked to give the U.S. Coast Guard what every other branch of the armed forces already has: a national museum. Cronin is helping make it happen. We’ve partnered with the National Coast Guard Museum from the ground up, building an identity that introduces a new museum and shows Americans the full scope of what the Coast Guard does. Our work spans the logo, a mascot, wayfinding, and PR and communications. Through federal approvals and an ever-changing landscape, we’ve kept the work moving and the brand true to its mission. When the doors open, it will be ready to welcome visitors and make Coast Guard men and women proud.